Loss aversion/Definition

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< Loss aversion

Revision as of 05:19, 5 June 2010 by imported>Nick Gardner (New page: <noinclude>{{Subpages}}</noinclude> Preference for the avoidance of loss over the prospect of a gain of equivalent expected value.)

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Loss aversion [r]: Preference for the avoidance of loss over the prospect of a gain of equivalent expected value.

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